Trade, Distribution & Agro-Industry
AREENA
Multi-vendor B2C and B2B e-commerce marketplace.
Pattern B · Endorsed brand
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A Kelmendi Holdings Company
01
Overview
AREENA is the Group’s digital commerce and marketplace platform, connecting B2C and B2B vendors and providing an online sales channel for AGROSS, METROS, DUATEX, REAMED, ERAM Group and external sellers.
The platform is currently at development stage, with the marketplace, vendor onboarding and fulfilment systems being built out ahead of launch.

Core Activities
- B2C marketplace
- B2B marketplace
- Multi-vendor platform
- Digital commerce
Role in the Group
The Group’s digital commerce and marketplace channel — the downstream online route to market for its trade, retail and agro-industrial companies.
Trade, Distribution & Agro-Industry
Other companies in this cluster
Part of a diversified, integrated group
AREENA operates within Kelmendi Holdings’ integrated multi-sector ecosystem.